The new Christmas Lottery spot, is it really that bad?

Christmas Spanish Lottery always goes hand on hand with its commercial. For many Spaniards, the first time that it airs on TV is a sign; a mark that indicates that it is already here, Christmas has arrived. It’s time to fill our hearts with the illusion and the Christmas feelings, not only for the lottery but also the so endearing dates that always make everyone a little happier.

Every year the announcement of the Christmas Lottery has aimed for the same, but it has always been a topic to talk about. A lot of people have been the star of them, sharing tons of stories throughout the years. Every year, the spot has reached a public, succeeding on its goal of being a trend, not only actually buying lottery. So, is this year the most talked commercial? I believe so.

We can speak better or worse but, it has been a long time since a commercial brings so much attention: five Spanish artists recognized worldwide, each of a different age and audience, each of them a style and particular characteristics, and a catchy melody.

It has been the most parodied Christmas Lottery spot in history, which means that it has been one of the most seen and repeated in history. And it can be good or very bad, but when referring to an advertisement, all publicity is good. The more you talk about it and the more it’s seen the better because that means more impacts on people.

So, despite whatever criticism the new spot can get, always remember that it has reached the main goal: get you to see it.